We were hoping to raise enough money to purchase a food truck to bring inventive, locally sourced vegetarian food to Dakar — but instead, something quite different happened.
From the beginning, when we unveiled our web presence and promo video, met with friends and partners like Begue Coco, Sahad and the Nataal Patchwork, and Chef Pierre Thiam, and introduced ourselves to Dakaroises hungry for sustainable, delicious alternatives — we quickly realized we had something special on our hands.
Right away, everyone wanted to taste our food. With so much enthusiasm for our concept, we began hosting tasting events, and from our debut dinner at Shala Yoga on, there was a real buzz: people clamored for more Abracadabra.
In a whirlwind, we started cooking up more magic food. With the help of recipe fairy Mina Fuhr, unstoppable intern Annabelle Guptill, and our German-Senegalese team of Marie Ly, Meike Templin and Elgin Hertel, we hosted special receptions in Dakar-Plateau, a pop-up restaurant in Ngor, and catered an exclusive dinner for diplomats and NGO workers (where we were offered 20 kg of grapefruit on the spot!) We brought our Teranga Mango curry, Dakharu Maki, Corossol Pudding and Kinkelibucha to Lou Bess Farmers’ Market and sold out in just two hours.
Last Friday, we hosted our first Reel Repas, an event that combined adventurous appetizers, delicious desserts, and a specially-themed cocktail with a carefully curated movie, and was received with rave reviews.
Now that the fundraiser is over and the dust has settled, one thing has become clear: even if the time wasn’t right to buy our food truck, Dakar wants Abracadabra. There’s a real demand for inventive vegetarian meals that combine local ingredients with international recipes — and that’s why Abracadabra’s journey is far from over.
So, we’d like to thank all of you for your invaluable support and thoughtful feedback. We’re humbled by your encouragement and trust, and we’re going to keep on cookin’.
The next chapter will be even more amazing. You can now summon us to cater your special event (watch this site for the menu) and we’ll also keep appearing — poof! — around town wherever you least suspect us. We already have more movie, music, and dinner events in the works, and we’re working hard on expanding our menu, teaming up with new partners and building a sustainable infrastructure to keep Abracadabra growing — with food that’s sourced responsibly, prepared inventively, and served with love.
If you haven’t yet, make sure to follow us on Facebook and sign up for our newsletter to get early notice of special events and surprise appearances around Dakar. We’re also on Twitter and Instagram, if that’s your thing. And tell your friends!
Thanks again, everyone — and stay tuned: we have a lot more magic in store!